Hi, I’m Cathy,
a B2B marketing
consultant
Hi, I’m Cathy,
a B2B marketing
consulting
I help B2B companies breathe life into marketing that’s lagging, limping or sometimes, dead and buried.
I’m your on-call marketing manager when:
You’ve got aggressive growth targets and you need a marketing boost.
You’re launching a new product.
You’re facing ever-tougher competition, and can’t keep doing the same old thing.
You’re experiencing major change, and you need a marketing overhaul.
You need a marketing function to support or lead your sales efforts.
I offer a full stack of marketing services to help you get there.
Who I work with
I’m passionate about helping smart executives, business owners and entrepreneurs who have big ambitions to realise their dreams. Many of my clients are in the tech sector, as I have years of technology marketing experience. But I’ve worked across many different industries.
My Story
After many years working in-house as a corporate marketer, I stepped out and went solo.
My in-house career saw me lead teams of marketers for global software companies. I managed rebrands, website launches, product launches, pitched (and won) industry awards, deployed CRM and marketing automation systems, and much more (check out LinkedIn for more detail).
But mostly, I learned how to work with sales teams so that marketing made an impact.
As a B2B marketing freelancer, I help Queensland companies, but with a global mindset of world-class competitiveness.
I bring in tried-and-true specialists where you need it, from graphic design to digital. And for larger projects, I team up with another consultant Janelle Mangan to provide marketing transformations where you need intensive, strategic change to turn your marketing results around.
Marketing + sales
I’m passionate about making marketing and sales work together. As a B2B marketer, I expect to work closely with your sales team, and make an impact on your funnel. Marketing is much more than just the fluffy stuff!
What Clients Say
Check out the work I’ve done for clients and what they have to say about it. Here’s a taste:
“(Cathy) falls into the unique category of marketers who not only understand the importance of constantly evolving their marketing strategy, but who also know how to integrate sales and marketing teams for effective program execution and lead follow up.”
Next steps
Think we could work well together? Get in contact for a chat below or call me on 0405 335 688.